adidas can always count on a “Triple Black” Ultra Boost to bring out consumers. This 2017 version arrives with one glaring difference: a rough matte finish on the heel counter. The textured look adds some nuance to the monochromatic design. Aside from that, we see all of the major design cues on the Ultra Boost 3.0 remain pretty consistent. That includes a woven Primeknit upper, Three Stripes branding on the caging system, and full-length Boost cushioning, colored in black. Needless to say that this “Triple Black” Ultra Boost will rank high among the most coveted sneakers of the year.